Now’s the Time to Tell Your Story
Positive press coverage is a great way to reach lots of people at once. The deadlines for upcoming bike trade show publications are approaching fast however. Make sure your latest company news is hot off the presses at shows such as Eurobike, Interbike, and Expocycle. New product announcements and other stories are great exposure for your cycling brand, at a time of year when people are looking for the latest information. Check out the imminent deadlines (at left). You could reuse the same media release for 3-4 different publications, an excellent value.
Upcoming Cycling Trade Show
July 16, Expocycle guide – new products
July 23, Bike Europe – Eurobike edition
July 30, Expocycle – ad space reservations
Aug. 6, Expocycle – ad material required
Aug. 6, Interbike – pre-show issue
August 20, Interbike – Show Dailies
August 23, Interbike – Product Picks
Need a media release? Press kit? Updated web content?